FAQ's
We have tried to answer the most common questions.
Compare the difference
Matte vs Luster

Matte

Luster
Prints
What's the difference between matte and luster?
These two classes are a personal choice, dependent on your vision. Matte has a variety of textures and generally feels like an "art print". Luster has a shine, deeper contrast and tends to look more like a photographic print. See the handy comparison above!
How long does it take to print my prints?
Usually 2-3 days if we’re not especially busy - sometimes a bit longer for larger orders. We also offer rush services if you need things right away.
What if I need it sooner?
We can always rush the print but the timing is critical. Once everything is ready and we’ve agreed on the printing options, our Rush Fee Schedule is 25% extra for two days, 50% extra for next day, and 100% extra for same day printing (if it’s even possible!). We very rarely deviate from this schedule. Please upload early.
Will you print a proof first?
Generally, yes.
Our policy is to print proofs if the final print will be larger than 13x19". But if the print size is small, we often go ahead and print the final and then reprint if problems arise.
You might be looking to just make one print now and others of the same file later. We charge full price for the first print, but then can reduce the price of identical prints from the same file as time goes on as they are considered "copies"
Do you print editions?
Absolutely. If you are interested in using Brooklyn Archival to print all of the prints in an edition, we will discuss a reduced cost and plan for the printing.
But won't the prints look different if we print them at different times?
Luckily, no! The amazing thing about Giclee printers is that they are calibrated to print the same print on the same paper, exactly the same every time, no matter when you print.
Do you give discounts?
Yes, our discounts are based on the quantity of the order. They are built into our cost estimation structure in our order page. For large orders, please get in touch for a quote.
Are your printers archival?
Yes, the printers we use are completely archival, as well as all the papers and inks that we use. Which means, under safe conditions, the prints will last for approximately 200 years!
How durable are the prints?
They're not. But let me explain.
Every new technology has its upsides and downsides. The amount of repetitive and predictable control we have over the print using the Giclee process far exceeds our former abilities in the darkroom. But the price of this is a less physically durable print.
Back in the days of the color darkroom, you could grab a large print with one hand and walk across the room, and unfurl it on a table without too much worry that it would be scratched. By the nature of inkjet or Giclee printing, this isn't the case anymore. Some prints are "fairly" durable and some will scratch if you look at them funny. The matte prints can scratch fairly easily and all inkjet paper dents without much effort. Generally Giclee prints should be handled as little as possible.
There are spray coatings you can put over the images which combat damage but I've always found them problematic.
If you seek longevity and perfection, the prints are best to be framed. If you are not too concerned with perfection of surface, then you needn't worry. Generally the prints, especially the lustre papers can withstand a good deal of handling without much noticeable damage.
What we have always done is package the prints properly and securely with glassine paper and send them directly to the framer. We always guarantee that the print will arrive perfectly at the framer and we will re-print on-the-house if the shipper or framer damages the print. We will not re-print for free if the client damages the print.
I have a small file - how large can i blow it up?
This is a question we're asked very often.
It's difficult to answer - the short answer is that you can blow it up however much you want! Think of it this way - those Apple "shot on an iPhone" billboards you've seen are blown up to 100 feet wide. The reason they look good is because you're standing so far back from them.
What people tend to do when confronted with large photographs is to stand far back so they can see the whole view. It is true that the more you blow up your image, the more it "breaks down" and becomes pixelated, but the viewers stand further back, which negates the breakdown.
That said, we print at 200dpi at the lowest and as a general rule of thumb, we can double the size of the photo (or print at 100dpi) with "no" big loss in quality. That can be used as a general guideline.
I have a painting I want to print/ I have negatives I want to print/ I have a print I want to make a copy of. Can you print this somehow?
Yes. The first stage is to digitize the painting, negative or print. We can make a digital file from essentially any artwork you have. Our fees start at $35 per piece, but will increase depending on the size/dpi required. You would need to drop off the artwork at our studio and return to pick it up on another day.
Shipping and returns
How fast is the shipping?
It depends. We usually go with UPS Ground as that is the safest and most economical for our clients. If you need it wicked fast - let us know - all options are on the table!
Does your "turnaround time" include shpping time?
No. Turnaround if just for the printing. Shipping will add to that time.
What happens if my package is lost or damaged?
Worry not! We insure our shipments and will replace anything that does not arrive in perfect condition.
Due to the nature of our printing, we can re-produce an exact copy and re-ship it right away.
Do you offer returns
We always guarantee our workmanship. If we make an error of any kind in the printing, we will immediately reprint free of charge. We work hard to make sure all our clients are 100% satisfied with the prints they receive.